As the 2020 awards season draws to a close, we’re happy to report that TMI has been shortlisted at the augural Global Marketing Awards in the following categories: Global Low Budget Campaign, Global eCommerce Campaign and Global Integrated Marketing Campaign.
The Integrated Campaign nomination speaks to TMI’s push for cross channel excellence in performance marketing. The resulting growth means the agency can optimise across Search Engine Marketing (SEM) channels like PPC & Paid Social. The shortlisting is for a campaign for top US ethical and sustainable beauty brand Wander Beauty.
TMI’s New-York based US Client Services Chief Edward Halsor, said: “We are confident that this campaign and the results achieved constitute a templatable instantiation of how to successfully integrate paid search and paid social strategic considerations for results that exceed what would have been possible with a more siloed approach.”
Managing Partner Alistair Albers said: “We’re really proud of everyone at the agency who collaborated on these campaigns. Their hard work and dedication – even with the twin challenges of a client base now spread over 10 time zones and the operational adjustment of COVID-19 – shows no sign of fading. It’s also an honour to be named alongside so many top class competitors and an absolute privilege to work with such outstanding clients.”
Winners will be announced in a “virtual” ceremony on October 15.
Andrew has worked at TMI since 2013. He currently heads up TMI’s Google Analytics division.