Key Information
Applications & Further Information
To apply for this position or to request further information, get in touch with our recruitment team: recruitment@the-media-image.com
About the Role
We’re seeking a Senior Ad Operations Specialist to further strengthen our dynamic team. The ideal candidate will possess robust media planning / strategy skills, specifically concentrating on Display and Video channels. Demonstrable expertise in the efficient trafficking of campaigns across diverse platforms is crucial. Preferably, candidates will have hands-on experience in Campaign Management, particularly within the beauty industry. We are looking for someone who thrives in a dynamic environment, can adapt quickly, and has a track record of optimising ad strategies for maximum impact.
How you’ll grow
- Exposure to on-the-job training, workshops and internal training sessions.
- Learn how to identify new initiatives and opportunities on client accounts.
- Integration into clients’ businesses.
- Learn from TMI’s subject matter experts through our knowledge-share hub.
Skills & Requirements
- Demonstrable, relevant experience in Display/Video.
- A degree from an internationally-recognised University.
- Proficiency in MS Excel, with advanced capabilities in Data Analysis. Knowledge of Google Sheets is a plus.
- Hands-on experience of DV360, CM360, Google Ads, and Amazon DSP.
- Familiarity with Lookerstudio (Data Studio) is a plus.
- Excellent reporting skills, including DSP, ad servers, and GA4.
- Analytical Thinker: Navigate data complexities in MS Excel and various campaign platforms.
- Client-Focused: Confidently communicate performance metrics and strategic recommendations.
- Detail-Driven: Ensure precise campaign execution and reporting accuracy.
Accountabilities & Responsibilities
- Develop and execute innovative beauty brand campaigns, leveraging platforms like DV360, CM360, Google Ads, and Amazon DSP.
- Utilise MS Excel for high-level data analysis, including pivoting and VLOOKUP functions.
- Interface directly with clients, articulating current performance metrics and providing strategic recommendations.
- Drive media planning and strategy for Display and Video channels, ensuring optimal campaign outcomes.
- Efficiently traffic campaigns across platforms such as CM360, DV360, and Google Ads.
- Contribute to decks and presentations, showcasing campaign insights and recommendations.
- Generate comprehensive reports using Lookerstudio (Datastudio) and other tools, conducting health checks on dashboards.
- Handle direct negotiations and maintain relationships with publishers.
Perks & Privileges
- 25 days annual leave (excl. PHs) (+1 day extra p/a worked)
- Employee Assistance Programme
- Quarterly socials
- 3 “Personal” days p/a
- Medical Aid Contributions of R1,200 p/m, after successful completion of probation.