Global Digital Excellence’s Paid Media Agency for 2023

3 min read

The Media Image has been named Paid Media Agency of the Year at the 2023 Global Digital Excellence Awards, recognizing our ability to turn data driven insight, platform expertise and operational rigor into measurable growth for clients worldwide. The accolade crowns a year in which we grew media under management, deepened our U.S. footprint and upheld a people first culture across four continents.

About the Award

The Global Digital Excellence Awards honour the best digital agencies, campaigns and technologies around the world. The Paid Media Agency category rewards firms that demonstrate innovation, proven ROI and scalable processes across search, social and programmatic buying.

Why We Won — Results at a Glance

  • £138 million in paid media spend managed in 2022, up from £110 million the previous year.
  • Fee income reached £10 million without increasing headcount, reflecting disciplined productivity gains.
  • U.S. clients generated 77 %  of total revenue, up from 68 % in 2021.
  • 101 specialists across eight countries and sixteen time zones enable 24/7 optimization for peak events such as the Super Bowl and Black Friday.
  • Staff turnover held at 8.9 % despite sector wide talent pressures.

Leadership Perspective

"This award confirms that a culture of curiosity, accountability and care can deliver outsized performance at scale. Our teams blend platform mastery and creative thinking every day, and the results speak for themselves"

Grant Macfarlane Founder & CEO