Independent Agency of the Year: Global Agency Awards 2020

3 min read

The Media Image captured Independent Agency of the Year at the 2020 Global Agency Awards—capping a streak of four campaign honours for our Refinitiv rebrand initiative and consolidating our reputation for data‑driven performance at scale.

About the Award

Organized by Don’t Panic Projects, the Global Agency Awards celebrate agencies that demonstrate innovation, growth, and measurable client success across the marketing spectrum.

The judges from Don’t Panic Projects, organizers of the European Search Awards, commended the campaign with high praise:

“We were impressed by the results in this entry given the scale of the activity required. We were pleased to see the range of applications used and clear objectives. Overall, a very well executed campaign. Well done.”

Why We Won — Results at a Glance

  • Winner: Independent Agency of the Year — Global Agency Awards 2020
  • Winner: Best PPC Campaign — Global Agency Awards 2020 (Refinitiv rebrand)
  • Winner: Best Use of Search – Finance (PPC) — European Search Awards 2020
  • Six further shortlists and four total wins for the Refinitiv campaign across 2020 global award programmes

Leadership Perspective

“2020 has been a very good year for the agency in the various search awards. I’m massively proud of the Refinitiv team, whose entry has now won four times this year on the back of six nominations—a 66% nomination-to-win rate, no mean feat. I am also pretty damn excited about winning Best Independent Agency of the Year. As always, a testament to our incredible clients and, of course, the amazing people that make The Media Image what it is!” Alistair Albers, Managing Partner

Looking Ahead

This recognition strengthens our mandate to engineer large‑scale, outcome‑driven programmes for blue‑chip brands and accelerates our global growth strategy into 2021 and beyond.